Users will soon have a new feature that permits them to lessen the volume of AI-created videos appearing in their timelines. This step comes as the service disclosed that it presently contains in excess of 1 bn AI videos.
Pilot Phase and Launch
The update is undergoing trials over the coming weeks before a full-scale rollout. This advancement aligns with a surge in AI-generated material, spurred by emerging video-generation tools.
AI Content on Other Platforms
It has been noted that nearly a tenth of the fastest-growing channels on another major platform exclusively feature content made by AI. A significant portion of this content is classified as low-quality AI content, a label for inferior, bulk-generated content that is typically absurd or dreamlike.
Based on user feedback that numerous viewers like content produced via AI tools, from digital art to informative clips, and we want to provide users the option to adjust the amount of that, based on their own preferences,” commented a spokesperson.
Scale of AI Content
The platform announced that there are currently over a billion videos on its service tagged as artificially created. Collectively, over 100 million media items are submitted to the platform every day, making clips made by AI a minor percentage of its overall inventory.
User Control Features
Viewers will be capable of decrease or raise the amount of artificial media they view by using the “manage topic” feature in the app and selecting “AI-generated content”. Further subjects that can already be adjusted under the tool include news, clothing, beauty, and choreography.
Platform Guidelines
TikTok’s policies oblige users to identify “realistic” AI-made content, and it forbids harmful AI impersonations of public figures or crisis events. Any realistic AI video that is not labeled can be removed under its community policies.
Furthermore, the service will henceforth apply an artificially created tag to content created with its built-in AI features, or detected by an collaborative effort for identifying artificial media. This step is designed to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
TikTok is also establishing a $2m AI literacy fund for experts and organizations to produce educational content about using AI responsibly. This initiative will support charitable organizations specializing in teaching programming and robotics.
Moderation Strategy
The video-sharing app has justified its safety measures, following discussion over proposals to cut jobs for numerous safety staff in Britain. TikTok is expected to reduce a significant number of roles in its content moderation department in London, with trade unions and internet security professionals voicing alarm that people are being substituted by AI moderation.
A company official explained that human moderation would still have a role, but automated tools can safeguard staff by removing the most harmful content ahead of it has to be seen by humans. The platform announced a 76% decrease in shocking and graphic content seen by human moderators over the last 12 months due to the use of its automated systems.
We believe it is crucial to combine staff and AI to keep the platform safe,” she said. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to reduce exposure to unsafe media as swiftly, which is the area in which a lot of the machine support is really helping us work at speed.”
